How to load your data from Google Analytics 4 (GA4) to Microsoft SQL Server

Pipes allows you to automatically replicate your Google Analytics 4 (GA4) data into Microsoft SQL Server on your defined schedule.
Load all your data from Google Analytics 4 (GA4) to Microsoft SQL Server to instantly get access to your Google Analytics 4 (GA4) data. This data will always be updated on your defined schedule.
Pipes allows you to automatically load your Google Analytics 4 (GA4) data into Microsoft SQL Server. With ready-to-use connectors and pre-built data schemas for more than 200 APIs and web services you build data pipelines in minutes and without any coding. ​
1

Connect to Microsoft SQL Server

This will be the destination of all data pipelines you build. Besides Microsoft SQL Server, Pipes supports the most used relational databases in the cloud and on-premises.
2

Connect to Google Analytics 4 (GA4)

Just enter your credentials to allow Pipes access to the Google Analytics 4 (GA4) API. Then Pipes is able to retrieve your data from Google Analytics 4 (GA4).
3

Create a data pipeline from Google Analytics 4 (GA4) to Microsoft SQL Server

Pipes lets you select the data from Google Analytics 4 (GA4) you want to have in Microsoft SQL Server. This pipeline will run automatically on your defined schedule!

About Google Analytics 4 (GA4)

Google Analytics 4 (GA4) is the next generation in analytics, offering a comprehensive view of customer interactions across multiple platforms. By leveraging advanced machine learning, GA4 reveals in-depth insights and patterns, with a focus on user behavior and privacy-forward tracking. It’s designed to future-proof analytics amid evolving digital privacy standards, enabling actionable intelligence for strategic decision-making. Automating data processing through our Google Analytics 4 API connector significantly enhances efficiency, reduces manual effort, and enables real-time data utilization, propelling businesses toward more agile and informed marketing strategies. Learn more about our GA4 data connector in the dedicated connector documentation.

About Microsoft SQL Server

Microsoft SQL Server is a popular relational database management system. As a database server Microsoft SQL Server stores and retrieves data which may run either on another computer across a network or on the same computer, requested by other software applications. Learn all about our Microsoft SQL Server connector in the dedicated MS SQL Server connector documentation.

Your benefits with Pipes

Get central access to all your data

Access data from 200+ data sources with our ready-to-use connectors and replicate it to your central data warehouse.

Automate your data workflows

Stop manually extracting data and automate your data integration without any coding. We maintain all pipelines for you and cover all API changes!

Enable data-driven decision-making

Empower everyone in your company with consistent and standardized data, automate data delivery and measure KPIs across different systems.