How to combine data from Google Analytics 4 (GA4) with Instagram

Pipes allows you to quickly Integrate Google Analytics 4 (GA4) with Instagram data for a combined analysis.
Load data from Google Analytics 4 (GA4) and Instagram into your central data warehouse to analyze it with the business intelligence tool of your choice.
Pipes allows you to connect to Google Analytics 4 (GA4), Instagram, and more than 200 other APIs, web services, and databases with ready-to-use data connectors. Automate your data workflows through data pipelines without a single line of code.
1

Connect your data warehouse

It will be the destination of all data pipelines you build. Pipes supports relational databases in the cloud and on-premises.
2

Connect to Google Analytics 4 (GA4) and Instagram

You just need to enter the associated credentials to allow Pipes access to the Google Analytics 4 (GA4) API and the Instagram API.
3

Combine data from Google Analytics 4 (GA4) and Instagram

Pipes lets you select the data from Google Analytics 4 (GA4) and Instagram that you want to load to your data warehouse. These data pipelines will run automatically on your defined schedule!

About Google Analytics 4 (GA4)

Google Analytics 4 (GA4) is the next generation in analytics, offering a comprehensive view of customer interactions across multiple platforms. By leveraging advanced machine learning, GA4 reveals in-depth insights and patterns, with a focus on user behavior and privacy-forward tracking. It’s designed to future-proof analytics amid evolving digital privacy standards, enabling actionable intelligence for strategic decision-making. Automating data processing through our Google Analytics 4 API connector significantly enhances efficiency, reduces manual effort, and enables real-time data utilization, propelling businesses toward more agile and informed marketing strategies. Learn more about our GA4 data connector in the dedicated connector documentation.

About Instagram

Instagram Graph API allows accessing data in large- and medium-sized Instagram Business Accounts. The Instagram for Business Connector allows you to programmatically access Instagram Business Accounts so you can more easily manage media objects, view comments and metadata, and get insights and metrics like reach, follower-like ratio, impressions and likes.

Your benefits with Pipes

Get central access to all your data

Access data from 200+ data sources with our ready-to-use connectors and replicate it to your central data warehouse.

Automate your data workflows

Stop manually extracting data and automate your data integration without any coding. We maintain all pipelines for you and cover all API changes!

Enable data-driven decision-making

Empower everyone in your company with consistent and standardized data, automate data delivery and measure KPIs across different systems.